Recognizing Technology As a ‘Socially Constructed Product’
Despite a wealth of information and past research available on diffusion of innovation, only a small fraction of innovations is embraced by the majority.
Theory of Imitation and The Role of Sociology in Explaining Adoption
The adoption of anything new – whether technology, behavior, or policy – relies heavily on the social context and the background of the population using it.
Technology Adoption in an Era of Rapid Co-Innovation
Technology is evolving at an unprecedented rate. This blog series examines some of the principles and forces that are contributing to the spread of technology today.